The Week in Content Marketing: Charlie Rose and Jonah Peretti Take Content Marketing to the Masses and More!
Curating the best from around the content marketing web. Tip us off to your favorite sources in the comments or via email.
Jonah Peretti on Charlie Rose: How big is content marketing? Listen to Buzzfeed and Huffington Post founder Jonah Paretti give Charlie Rose the lowdown: Via Charlie Rose
Content Marketing Expert Rebecca Lieb Discusses Strategy, Influencers, and Leftover Turkey: Lieb outlines innovative tips on how to best create, promote, and share your content effectively. Via Marketo Blog
How Can You Use Content Marketing to Generate Leads? [VIDEO]: This informative video reviews types of content, such as forms and white papers, that help track and manage leads. Via Vertical Measure Blog Scribit Digs Up Content for Your Content Marketing: This new tool offers a way to discover content relevant to your company’s brand in order to enhance idea generation. Via TechCrunch
The 7 Deadly Sins of Content Promotion: Whether it’s greed or envy, don’t fall for it. Stay on track with your content marketing initiatives. Via BluGlass
Did we miss something that wowed you this week? Share it in the comments.