3 Ways to Make the Most of Your Marketo Summit Experience

Wednesday, April 19, 2017
By: Paralee Walls Paralee Walls
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The Marketo Marketing Nation Summit is headed back to the city by the bay next week after a short detour in Las Vegas last year. San Francisco has a million things to offer, but optimizing your short time at the Summit requires some serious planning. As a data-driven marketer, I ask myself how I am going to maximize my ROI. …

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Learn How to Prioritize with The Content Operations Maturity Model

Tuesday, October 11, 2016
By: Paralee Walls Paralee Walls
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If we’ve said it once, we’ve said it a hundred times: the burden of managing the tactical operations of content production is crushing marketing teams and organizations everywhere. Marketers are running around creating ad hoc content and teams across the organization are creating their own renegade content because they need it now! So what can you do? If you’ve read our ungated …

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