kapost's content marketing blog: the content marketeer

The Week in Content Marketing: Charlie Rose and Jonah Peretti Take Content Marketing to the Masses and More!


By Grace Boyle Apr 20, 2012 Leave a Comment

Curating the best from around the content marketing web. Tip us off to your favorite sources in the comments or via email.

Jonah Peretti on Charlie Rose: How big is content marketing? Listen to Buzzfeed and Huffington Post founder Jonah Paretti give Charlie Rose the lowdown: Via Charlie Rose

Content Marketing Expert Rebecca Lieb Discusses Strategy, Influencers, and Leftover Turkey: Lieb outlines innovative tips on how to best create, promote, and share your content effectively. Via Marketo Blog

How Can You Use Content Marketing to Generate Leads? [VIDEO]: This informative video reviews types of content, such as forms and white papers, that help track and manage leads. Via Vertical Measure Blog Scribit Digs Up Content for Your Content Marketing: This new tool offers a way to discover content relevant to your company’s brand in order to enhance idea generation. Via TechCrunch

The 7 Deadly Sins of Content Promotion: Whether it’s greed or envy, don’t fall for it. Stay on track with your content marketing initiatives. Via BluGlass

Did we miss something that wowed you this week? Share it in the comments.

iconAbout the author Grace Boyle

Grace Boyle is a contributing writer to The Content Marketeer and is the Director of Customer Success for Kapost. As a longtime blogger (she has two blogs of her own), she gets geeky about content marketing and storytelling through writing. Grace also loves hiking, food, travel, yoga and laughter.

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